As I have written before, tracking the impact social media has on your company is essential. Social Media can help engage new clients/participants as well as maintain contact with your existing clients/participants. However, because social media does not run on a 9-5 schedule it is important to find systems that will have you covered 24/7 …
Permanent link to this article: http://evaluatingeffectiveness.com/socialmetrics-sumall/
May 19
AAPOR 2013
Evaluating Effectiveness hopes you enjoyed AAPOR 2013. We have been tracking the conference’s twitter activity and wanted to make the twitter data we have collected available to everyone. We used a proprietary system to store all tweets relating to AAPOR. To determine qualification, tweets need to contain “aapor”, “aaporbuzz”, or “surveypost”. #aapor was the most …
Permanent link to this article: http://evaluatingeffectiveness.com/aapor2013/
Apr 15
Big Data and Your Health: Myriad Genetics
The Supreme Court is at it again today as they are hearing a case that could have extremely wide ranging impact. In the 1990s Myriad Genetics won a patent battle and was awarded an extremely broad patent due to their finding of a genetic variation in the human genome called BRCA1 and BRCA2. BRCA1 and …
Permanent link to this article: http://evaluatingeffectiveness.com/big-data-and-your-health-myriad-genetics/
Mar 30
A Wave of Red Spreads Through Facebook
As the Supreme Court took up two cases involving the rights of GLBT couples, the impact was about to spread through social media. Early in the morning, people around the country began changing their profile pictures to a red and yellow equal sign designed by the Human Rights Campaign (HRC). Early on, a tipping point …
Permanent link to this article: http://evaluatingeffectiveness.com/a-wave-of-red-spreads-through-facebook/