Tag Archive: Observe

May 21

SocialMetrics: SumAll


As I have written before, tracking the impact social media has on your company is essential.  Social Media can help engage new clients/participants as well as maintain contact with your existing clients/participants.  However, because social media does not run on a 9-5 schedule it is important to find systems that will have you covered 24/7 …

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Permanent link to this article: http://evaluatingeffectiveness.com/socialmetrics-sumall/

Jan 09

OODA: Observe Orient Decide Act

In his January 5th column, Thomas Friedman uses the US Air Force as a case study for fiscal discussions currently occurring in Washington.  This same concept can also be applied to non-profits operation.  In his article, Friedman looks at the OODA Loop, a four step process that is ingrained in fighter pilots through training.  OODA …

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Permanent link to this article: http://evaluatingeffectiveness.com/ooda-observe-orient-decide-act/